About us

Dear Naturalista stocks statement t-shirts, tote bags and mugs designed to celebrate your natural hair.

We share your wash day struggles, bow down to your daily selfie slaying and support your desire for world domination. Every item is a love letter to the natural hair experience and you-- the woman who proudly rocks her curls, coils and kinks.

Dear Naturalista has been featured on BuzzFeed, Teen Vogue  and Naturally Curly. We love seeing our tees on naturalistas everywhere.